SINCE 1990
Our Story

A Floral Legacy Built with Passion
A visionary, dynamic and hands-on leadership guides every step of the way. We established our setup in 1990 and became the pioneers and largest suppliers & distributors of premium quality fresh cut flowers, indoor plants and foliages.
A seed of thought about a floral legacy was planted in the desert sands of UAE in the year 1990. The few who envisaged a paradise of flowers understood the hurdles they had to face and prepared themselves with a heart to serve and with care.
Family Heritage
Built on strong family values, trust, commitment and excellence, the Group continues to nurture relationships and deliver exceptional floral experiences worldwide.
Mission & Vision
To inspire people through nature's beauty while becoming the most admired floral and plant solutions provider globally through innovation, sustainability and customer delight.
Founding Year
Beginning of a remarkable floral journey.
Years of Excellence
Delivering premium flowers and plant solutions.
Dedicated Workforce
Passionate teams driving success every day.
Countries
Growing our floral footprint across the globe.
